Guide: Remember the short film "Three Minutes" that swept through the circle of friends in early 18th? With the continuous spread of this short film on the Internet, the words "touching" and "homesickness" began to appear in the online reviews at the time. Chen Kexin, who cooperated with Apple for the first time, said at the "Three Minutes" conference: If director Jia Zhangke came to shoot, he would definitely pick up the iPhone and look for the camera directly.
Remember the short film "Three Minutes" that swept through the circle of friends in early 18th? With the continuous spread of this short film on the Internet, the words "touching" and "homesickness" began to appear in the online reviews at the time. Chen Kexin, who cooperated with Apple for the first time, said at the "Three Minutes" conference: If director Jia Zhangke came to shoot, he would definitely pick up the iPhone and look for the camera directly.
Unexpectedly, the predictions of director Chen Kexin came true. Apple and director Jia Zhangke brought "a bucket" and shot it with the iPhone XS.
On January 25th, Beijing Wangfujing Apple Store retail store held the premiere of Apple's New Year's short film "One Barrel" and invited the film director Jia Zhangke to the scene to share with you to use iPhone XS A new experience with the film. It is reported that the film lasts for 6 minutes and is a warm story that happened in the mountain city of Chongqing. The camera revolves around a barrel of the Spring Festival return journey, leading the audience to find their own inseparable taste.
"One Barrel" and iPhone XS Spring Festival Tour
Jia Zhangke mentioned at the scene, "A bucket carries the taste of home that everyone can't live without." Inspired by the creation of a barrel, he mentioned his "hometown complex." He said that the hometown has established a window for you to understand the world, so when you go to writing and film, the most important thing is to mobilize your personal experience.
As the director who won many international top film festival awards, Jia Zhangke is very good at capturing ordinary people under the changing times with his lens. His hometown Xiangyang was the story of many films. And "One Barrel" tells the reunion and parting of a pair of ordinary mother and child. Under the lens language that Jia is very restrained, the audience will be curious from the first second of the short film: What is in the bucket? As the youth set foot on the Spring Festival, this heavy bucket made him suffer bumps until the bucket was opened.At that moment, the mystery was revealed. It turned out that it was just a bucket of eggs.
It seems that this does not satisfy the curiosity of the audience. After waiting for so long, it was just a bucket of eggs?
But this is precisely the story that Jia Zhangke will tell. Eggs that are full of dates are precisely the mother's instinct and true love for the son who works all the year round. Jia Dao did not use complicated shooting techniques, nor did he deliberately lyrical, just recording the ordinary emotions of a pair of ordinary mother and child.
Following the iPhone XS lens, we will find that a bucket carries the love of the family. And it is the taste of hometown that can accompany us and give warmth to the wanderer. It may be a bucket of eggs or a bacon. And these, have been used by Jia to use the iPhone XS as a scene to reproduce, found a familiar home taste.
Depth of Field and Slow Motion: The lens language that everyone can learn
The iPhone XS is the recorder before everyone can't live without it. And letting more people get used to shooting with an iPhone camera is what Apple has been doing. The annual iPhone series update, the performance upgrade of its built-in camera is an important part. From the debut of the first iPhone to the new presentation of the iPhone XS, the iPhone has become more sophisticated for people.
The iPhone XS has a rear dual lens that reaches 12 million pixels and has a 7 megapixel front-facing camera. But the real combination of practicality and breakthrough is depth of field control and HD slow motion. Although the operation of the two is not new to the smartphone industry, it is still not easy for many mobile phone users to easily use the mobile phone to make a "big sense". Due to rough lens images, cumbersome shooting operations, etc., people are rarely willing to share their own videos. But the iPhone XS's depth of field control and HD slow motion have achieved "one-button operation."
The iPhone XS's new depth of field control can be achieved with a simple swipe. Without having to adjust the specific parameters, you can take the desired depth of field effect. This effect is also reflected in the "One Barrel" directed by Jia Zhangke. The son took a barrel and boarded the bus with a fixed lens, which showed a very natural shallow depth of field effect.[123At the premiere, Director Jia Zhangke and the audience also shared two footage videos, sharing how he used the iPhone XS to complete the special-effect lens such as depth-of-field control in "One Barrel", and at the same time, he was particularly acquainted with "HD Slow Motion". "This feature. In fact, the HD slow motion feature of the iPhone XS has been further upgraded. Compared with the previous generation of mobile phones, the iPhone XS, in which the slow motion is rendered, transitions more smoothly with the normal speed picture. Experience the power of HD slow motion in everyday shooting without the need for post-editing. This also means that ordinary mobile phone users can also try to shoot a lot of "movie-like" lenses, including more fixed-field blessing fixed-lens, high-definition slow-motion dynamic images. "It's very free to shoot with iPhone XS, it can shoot 4K quality, very powerful." Referring to his mobile phone shooting experience, Jia Zhangke said. Film directors use mobile phones to shoot short films, which has become a common way for smartphone brands to recommend their camera functions. What is worthy of recognition is that the function of smart phones in the future will be more humanized, and everyone can make a "big sense" in daily life seems to become a reality. More importantly, with the innovation of technical means, retaining the images in daily life has become a precious memory for people.